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Create a mail moment with customer data

Start with the basic elements of what you know about the people on the receiving end of essential communication. Notice the word people because it is important. People want to... Read more

Bringing snail mail into this century

According to Image Architects Inc., 34 percent of snail mail deliveries to destinations with multiple buildings are returned. From smartphones to tablets & powerful lapto... Read more

Do not let return mail compromise relationships

Every year, about 140 billion pieces of mail are deemed undeliverable as addressed by Canada Post, which then forwards, destroys, or returns the mail pieces to the sender. For... Read more

A print operations manager’s checklist

The number of mail pieces moving through the Postal Service is on the upswing, and marketers are again eyeing traditional mail as a viable vehicle to reach customers and prosp... Read more

The mailroom: Drain of time and resources

Every day, whether at home, on the road or at work, we’re inundated with the sheer volume of data that comes our way. At work, organizations that are equipped to give their em... Read more

Today is cultural diversity day

May 21st marks the World Day for Cultural Diversity. The United Nations created this day to encourage dialogue about culture to “promote understanding between cultures an...